Jean-Paul Gaultier
A 360° campaign revives the eccentric spirit of Jean Paul Gaultier signed by Mazarine Stories.
When the worlds of couture and perfume manufacturing collide.
For the very first time, Jean-Paul Gaultier invited us to take an exclusive peek behind-the-scenes of his factory and reveals the secrets of his legendary perfumes: Classique and Le Mâle. An iconic campaign with Miles Aldrige behind the camera.
From strategic thinking, editorial needs and CRM to managing technical development and paid amplification, our teams create digital platforms, e-commerce sites and activations that build both emotion and performance.
At the core of this agency is a team dedicated to Creative Intelligence: an innovative, creative, and interactive solution that disrupts a brand’s relationship with its audiences.
Other projects
Jean Paul Gaultier - Haute Couture fw24
Jean Paul Gaultier Haute Couture Fall-Winter 2024 show by Nicolas Di Felice in Paris. Produced by La Mode en Images.
Jean Paul Gaultier x Haider Ackermann - Haute Couture ss23
Haute Couture Spring-Summer 2023 fashion show in Paris by La Mode en Images.