Mumm - Grand Cordon Stellar
International press launch to reveal the new revolutionary bottle, Grand Cordon Stellar, in Reims.
This project won “Gold” at the Grand Prix Stratégies du Luxe in 2018 for Mumm Grand Cordon Stellar. The event generated more than 1,000 press clippings worldwide and reached an audience of nearly 920 million people.
We invited 40 journalists to participate in a unique and memorable 48-hour experience. We kicked-off the event with an immersive video experience, launching our guests into space, where we unveiled the new bottle, created by designer Octave de Gaulle. Our guests then took part in an exceptional tasting experience on a chartered parabolic flight with House ambassador and Chief Entertainment Officer, Usain Bolt. They were treated to a delicious lunch, prepared by Chef Atsushi Tanaka, under a geodesic dome looking out at the open sky.
Alongside our creative and artistic community, we imagine memorable experiences that incorporate, from the early stages of creation until after the event, producing content and creating an echo among media and socially.
Azzedine Alaïa - "Another way to look at fashion" Exhibition
Exhibition "Another way to look at fashion" in Paris in 2019 by La Mode en Images.
With offices in Europe, the United States, the Middle East and Asia, La Mode en Images designs and produces fashion shows, brand exhibits and large scale events for brands, who deliver custom-made and immersive events worldwide.
Collaboration with other areas of expertise within the Group enriches these moments with virtual experiences and NFT programs.
Valentino - Fragrances
Valentino fragrances event at the Hôtel Salomon de Rothschild in Paris, 2015.
Numéro 246
Numéro 246 of April-May 2024
Available on shop.numero.com
Issue 246 "Végétal", April-May 2024, features fashion series by Kenny Germé, Txema Yeste, Ben Hassett, Damien Krisl, Anthony Arquier and Edgar Berg.
Also featured in this issue: a portrait of Pretty Yende, one of the leading South African sopranos of our time, photographed by Fabien Montique; a portfolio of the immense photographer Paolo Roversi, honored by a major exhibition at the Palais Galliera; the meteoric rise of actress and singer Zendaya, the new icon of a generation, currently starring in the second part of Dune; and the revelation of French cinema Nadia Tereszkiewicz, who plays an astonishing role in Stéphanie Di Giusto's film Rosalie, and reveals herself through the lens of Luc Braquet.
