Mazarine has designed an immersive and efficient e-commerce experience.


The design was imagined as a succession of animations, inviting to dive into the collections and products, and featuring the infinite warm sunshine, staying true to the brand’s precious codes and Samuel Fred's passion for the Riviera.


A personalization shopping module was created, taking elements from mobile applications. You can choose your own buckle, setting, diamond, bracelet, colors and see the final product update itself in real time. A truly tailored e-commerce experience.