Arche - Arche.com
Design and technical development of the E-commerce platform by Mazarine Digital.
From strategic thinking, editorial needs and CRM to managing technical development and paid amplification, our teams create digital platforms, e-commerce sites and activations that build both emotion and performance.
At the core of this agency is a team dedicated to Creative Intelligence: an innovative, creative, and interactive solution that disrupts a brand’s relationship with its audiences.
Balmain - The Balmain Spirit
Balmain unveils the extension of its digital platform The Balmain Spirit designed and produced by Mazarine Digital : www.thebalmainspirit.com
This experience was designed in line with the brand's visual identity and codes.
The innovative platform allows users to enter The Balmain Spirit virtual spaces, to discover the history, runway shows, collections and campaigns of the fashion house.
Loewe Technology - We. HEAR Pro Campaign
Loewe Technology proudly announces its first collaboration with brand ambassador Kylian Mbappé in a dynamic 360° campaign.
Partnering with Mazarine Stories and Mazarine Digital, Loewe Technology's latest campaign showcases the debut creation of their new ambassador, Kylian Mbappé.
The We. The HEAR Pro campaign introduces the premier product of the KM x Loewe collaboration: a high-tech, high-performance portable speaker designed to provide a rich and perfectly balanced sound experience. Kylian Mbappé invites this innovative speaker to "Celebrate the joy you create every day". Orchestrated by Mazarine Stories and Mazarine Digital, the campaign features a robust social and paid media strategy. Key influencers will have the exclusive opportunity to experience the speaker firsthand, positioning it as an essential companion for their daily lives.
Our 50 experts build and roll out communications strategies for brands that resonate with their target audiences.
From brand platforms to new narratives, Mazarine Stories works together with brands, helping with conversations and integrated campaigns. From the creative concept to in-house production, our 360° approach touches on online, offline, influence, retail, and street marketing mechanics. At the core of this team is a unit dedicated to social media. They monitor trends and imagine paths of engagement: editorial strategy, content factory, community management, social listening, tailored influence and amplification.