Balenciaga - Gala Dinner Fondation Pinault

Gala dinner for the 50th Couture collection at the Bourse de Commerce in Paris, by La Mode en Images.

With offices in Europe, the United States, the Middle East and Asia, La Mode en Images designs and produces fashion shows, brand exhibits and large scale events for brands, who deliver custom-made and immersive events worldwide.

Collaboration with other areas of expertise within the Group enriches these moments with virtual experiences and NFT programs.

Balenciaga - Haute Couture Dinner fw23 

Haute Couture Fall-Winter 2023 dinner in Paris by La Mode en Images.

Azzedine Alaïa - "Azzedine Alaïa Collectionneur" Exhibition

 

Exhibition "Azzedine Alaïa Collector" designed by Olivier Saillard by la Mode en Images.

Loewe Technology – Klang audio campaign

Loewe Technology unveils its 360 campaign with Kylian Mbappé, conceived, produced and directed by Mazarine Stories and Mazarine Digital.

Mazarine Stories and Mazarine Digital, in their first 360 campaign collaboration with the German brand, have chosen Kylian Mbappé as the perfect embodiment of their vision.

In the elegant and graphic world of the Klang audio products collection, Kylian Mbappé lets himself get carried away by the rich sound experience and interacts with the music. In a voiceover, he invites the audience to participate in this new journey: "Sync with everything in your life; it's an ongoing process. Embrace the journey, stay true to your values, and celebrate the sensations you create every day". It was also an opportunity to unveil the brand's new Synchronicity concept: Syncing design, technology, craftsmanship, and emotions together to offer a life in sync. The campaign comes to life through photos and videos orchestrated on social and paid.

Our 50 experts build and roll out communications strategies for brands that resonate with their target audiences.

From brand platforms to new narratives, Mazarine Stories works together with brands, helping with conversations and integrated campaigns. From the creative concept to in-house production, our 360° approach touches on online, offline, influence, retail, and street marketing mechanics. At the core of this team is a unit dedicated to social media. They monitor trends and imagine paths of engagement: editorial strategy, content factory, community management, social listening, tailored influence and amplification.