Blu - "Blu Marble" Exhibition 

The artist Sebastian Errazuriz presents his latest artwork "blu Marble" as part of a new campaign by the e-cigarette company blu. A production signed Mazarine New York.

A contemplative event production by artist Sebastian Errazuriz through a stream that projects the Earth in real time from space. This work is an echo of the famous "Blue Marble" picture taken during the last Apollo 17 lunar mission.

Sebastian Errazuriz honors this iconic photograph by bringing it to life with a monumental outdoor sculpture that broadcasts a live video of the Earth via a NASA satellite: "blu Marble". Mazarine New York has demonstrated a 360° level of expertise in making this art project visible both on the Lower East Side and on the facade of the New Museum.

Located in Manhattan, the New York-based team continues to push global luxury brands to new heights by creating effective brand campaign narratives, turn-key strategic actions, engaging, influential and culturally relevant events and brand activations.

Reiffers Art Initiatives - "Infiltrées, 5 manières d'habiter le monde" Exhibition 

"INFILTRÉES – 5 manières d’habiter le monde" is the second group exhibition of the Reiffers Art Initiatives 2023 Prize.

The exhibition "Infiltrées - 5 manières d'habiter le monde" highlight the artistic process of five emerging artists from the contemporary scene: Meriem Bennani, Han Bing, Bianca Bondi, Binta Diaw and Ser Serpas.

The exhibition invites the five artists to take over the Acacias Art Center - whose new architecture will be revealed on this occasion - to display works that are almost entirely new. Artists who are not content to simply engage with the world, but who work just as hard to reconfigure it aesthetically and conceptually to propose other visions and other ways of making the world, together. At the end of the exhibition, one of them will be awarded the Reiffers Prize. With the support of Mazarine Group and La Mode en Images. 

For the second edition of the Reiffers Art Initiatives Prize, the artistic committee members chose five emerging artists from the contemporary scene. This new group exhibition highlighted the artistic approach of these young talents. This year's prize goes to the artist Serpas.

The artist's works form abstract poems that tell of our relationship with our environment and our ability to make it our own, to reassemble it as much as to sublimate it. Represented by Galerie Balice Hertling, the artist is not content to simply grapple with the world, but works just as hard to reconfigure it aesthetically and conceptually, to propose other imaginaries and other ways of making the world, together. Voted for by the public and the Reiffers Art Initiatives artistic committee, the work of this young American artist living in Paris was singled out for its artistic approach and the sensitivity of its works, which faithfully reflect the tensions shaking today's society.

The art book "Infiltrées - 5 manières d'habiter le monde" features the exhibition at the Acacias Art Center of the 2023 edition of the Reiffers Art Initiatives Prize.

The exhibition featured works by five emerging women artists from four continents (Africa, America, Asia and Europe), selected by the artistic committee: Meriem Bennani, Han Bing, Binta Diaw, Bianca Bondi and Ser Serpas, the 2023 winner.

Reiffers Art Initiatives is a foundation created to support young contemporary creation and cultural diversity. 

Reiffers Art Initiatives’ mission is to support France’s new art scene and give it international visibility. It finances and gives exposure to thirty emerging artists every year, who will influence tomorrow’s contemporary art scene. 

Lancôme - La Vie Est Belle L'extrait

Mazarine Pascalie Design has designed the new bottle of the fragrance La vie est belle L'Extrait by Lancôme. A new sensation that plays on sensual radiance and reflections of amber and gold.

A brand is founded on objects and symbols that endure.

A team of 30 experts, with a singular creative approach, collaborates with brands to evolve their visual identity and create innovative designs for their products and packaging. Thanks to our expertise in design volume, materials and industrial constraints, we explore the latest innovations while following ecodesign principles.
Beforehand, the agency also contributes to strategic thinking and defining the brand platform as well as product naming. Whether in the ultra luxury, premium or mass market, our knowledge of each and their trends means we can help all brands, be they leading or niche.