Boucheron - "Paris vu du 26"
A launch party in the heart of Place Vendôme to unveil the House’s new Haute Joaillerie collection.
In celebration of Boucheron's new collection, Mazarine Event teams designed and produced two events during Paris Haute Couture week. International media, influencers and more than 100 VICs were invited to discover the "Paris, vu du 26" collection.
The first event was held at Hôtel de Nocé, Boucheron’s historic address. Here, media, clients and international influencers were able to discover the new exceptional pieces from the Haute Joaillerie collection, "Paris, vu du 26". We staged the event in order to showcase the stunning jewelry against beautiful backdrops including the hotel’s historic salons, the famous Place Vendôme and the city of Paris itself.
In parallel, we threw a dinner party in the gardens of the Ritz Hotel.
In this striking open-air dining room, we welcomed more than 100 Haute Joaillerie exclusive clients. They got an exclusive sneak peek at the collection and enjoyed an evening of live performances.
Alongside our creative and artistic community, we imagine memorable experiences that incorporate, from the early stages of creation until after the event, producing content and creating an echo among media and socially.
Audemars Piguet x 1017 Alyx 9SM - Collaboration
Dinner and party revealing the Audemars Piguet x Alyx collaboration at La Mode en Images in Tokyo.
With offices in Europe, the United States, the Middle East and Asia, La Mode en Images designs and produces fashion shows, brand exhibits and large scale events for brands, who deliver custom-made and immersive events worldwide.
Collaboration with other areas of expertise within the Group enriches these moments with virtual experiences and NFT programs.
Vacheron Constantin - Les Cabinotiers
Worldwide launch of Les Cabinotiers “La Musique du Temps” collection at Singapore’s iconic Esplanade Opera House by Mazarine Events.
Vacheron Constantin continues the tradition of presenting its unique pieces and custom-made watches while treating customers to amazing experiences. This time around, we designed and organized a series of events over three days.
Guests were pampered with concierge services and attended various activities centered around Singapore’s music and cultural scene. They also had exclusive access to the collection showroom. The experience came to a close with a gala event featuring a unique performance by virtuoso Rami Khalife, as well as an interactive light ballet.150 VIC were invited to discover the new Haute Horlogerie collection at the heart of the opera while a starry dinner was set to music. The launch garnered significant media coverage, with 50 international media outlets featuring these extraordinary pieces.
Numéro Homme 42
Numéro Homme 42 Fall-Winter 2021-2022
Available on shop.numero.com
Numéro Homme 42 Fall-Winter 2021-2022 features the confessions of Garry Kasparov, the Russian chess champion who is strongly opposed to his country's repressive policies, as seen through the lens of Juergen Teller.
Also included: a no-holds-barred interview with Chicago artist Theaster Gates, who is building the foundations of a more equitable world in his hometown; a guided tour by Chinese dissident artist Ai Weiwei of his major retrospective in Portugal; an inventory of objects and personal archives of refugees and activists photographed by Guido Mocafico, who reminds us of the importance of the LGBTQI struggle today, ex-stand-up star Stéphane Bak, who intends to shake up the stereotypes of French cinema adulated by the American industry and who has just released his second album, and the Mode series signed by Jackie Nickerson, Sølve Sundsbø, Jean-Baptiste Mondino, Carlotta Manaigo and Charles Fréger.
