Conception and production of the Savoir-Faire series by Mazarine Image.
Cartier's savoir-faire is part of an ongoing dialogue between designers and artisans, design and materials, style and creation.
Mazarine crystallized this into a concept: what is most important in the « savoir-faire » is the union of the two words.
A first part dedicated to Jewelry was imagined around films and several contents diffused on the social media platforms of the brand.
To go further, we have worked with the Cartier teams to design and produce a series of content dedicated to the House's watchmaking expertise.
At brands’ side are 50 talented consulting, creative and production advisors, who shape, magnify and provide meaning through image.
Passionate about brands’ boundaries, their heritage and their expertise, Mazarine Image works with Maisons in building lasting brand platforms, defining singular graphic territories, and creating print and digital content as if they were objets d’art.
CARTIER - SIXIEME SENS
Digital campaign for the launch of the "Sixième Sens" fine jewelry collection by Mazarine Image.
"Sixième sens", awakening the senses in every dimension.
Cartier has always maintained an open dialogue when it comes to different cultures around the world. After the "The Arts of Islam" exhibition, presenting sensational pieces of jewelry, Cartier remains steadfast in bearing witness to the beauty of the world. We collaborated with the House to design and produce a campaign embodied by Golshifteh Farahani, featuring the fascinating depths of millennial stones. We also produced the press kit and invitation.
CARTIER - CARAT
Creation of the press kit for the Cartier's Carat collection by Mazarine Image.