Christian Louboutin - Louboutin.com
Christian Louboutin’s new digital platform, a hotbed of creation and the wildest fantasies, by Mazarine Digital.
At Christian Louboutin, the iconic red soled shoe is just the beginning of the journey. It’s a desire-producing factory, the birthplace of icons and a wondrous place where novelties are just waiting to be discovered.
We redesigned and developed a new ecommerce platform christianlouboutin.com with a fresh editorial strategy and a signature tone of voice to entice visitors to discover this unique world. An immersive experience where we are guided through key moments in the House’s history and heritage, which link back to the designer’s vision and iconic collections.
From strategic thinking, editorial needs and CRM to managing technical development and paid amplification, our teams create digital platforms, e-commerce sites and activations that build both emotion and performance.
At the core of this agency is a team dedicated to Creative Intelligence: an innovative, creative, and interactive solution that disrupts a brand’s relationship with its audiences.