Giorgio Armani
Design for the exceptional Armani Privé collection by Mazarine Pascalie Design.
A tribute to the noblest of materials.
We created the volume design of the bottle and the graphic identity of the original Armani Privé perfume collection.
A team of 30 experts, with a singular creative approach, collaborates with brands to evolve their visual identity and create innovative designs for their products and packaging. Thanks to our expertise in design volume, materials and industrial constraints, we explore the latest innovations while following ecodesign principles.
Beforehand, the agency also contributes to strategic thinking and defining the brand platform as well as product naming. Whether in the ultra luxury, premium or mass market, our knowledge of each and their trends means we can help all brands, be they leading or niche.
L'Oréal Professionnel
Mazarine Pascalie Design imagined the new graphic identity for the L'Oréal Professionnel division and all the product designs for its brands.
We redesigned L'Oréal Professionnel’s identity to reaffirm its brands’ expert, technical and fashionable dimensions.
The result: strong identities with sustainable packaging made with a new type of recycled plastic and ink, the "Virgin Plastic".
For the professional color care range, a new signature bottle, with expert and modern laboratory codes and soft pastel tones.
For the Blond studio line, black, white and a touch of iridescent metal, an intense and technical universe. And for Majirel, fresh and colorful identity dresses more ecological aluminium tubes.
Cartier - Le Voyage Recommencé
Mazarine Image unveils the campaign for Maison Cartier's new High Jewelry collection: Le Voyage Recommencé.
"Le Voyage Recommencé", the first stops on an inspired journey embodied by actress Golshifteh Farahani.
A new High Jewelry collection unveiled through an exploration of the craftsmanship and creative registers of the Maison Cartier. Mazarine lends its expertise to the Maison, sublimating exclusive pieces through still lifes, wearable visuals and a film retracing the history and boundless openness of designers and craftsmen.
At brands’ side are 50 talented consulting, creative and production advisors, who shape, magnify and provide meaning through image.
Passionate about brands’ boundaries, their heritage and their expertise, Mazarine Image works with Maisons in building lasting brand platforms, defining singular graphic territories, and creating print and digital content as if they were objets d’art.