Minuty - Minuty.com
Discover an exclusive experience on Minuty.com’s new digital platform by Mazarine Digital.
This responsive and intuitive digital platform guides visitors through the shopping journey.
Minuty decided to improve its user journey and define its UX/UI identity to offer visitors a complete online experience. The new site introduces the storied history of the House, showcases its know-how and spotlights its wines. Hosted on Shopify, this new experience boosts brand visibility and streamlines customer relationship management.
From strategic thinking, editorial needs and CRM to managing technical development and paid amplification, our teams create digital platforms, e-commerce sites and activations that build both emotion and performance.
At the core of this agency is a team dedicated to Creative Intelligence: an innovative, creative, and interactive solution that disrupts a brand’s relationship with its audiences.
Opéra National de Paris
operadeparis.com, an avant-garde digital showcase for the cultural sector by Mazarine Digital.
We worked with the Opéra National de Paris to innovate and modernize.
We redesigned and developed Opéra National de Paris’ digital platform in order to create a multi-device experience with a streamlined user experience. Since the platform launched, we continue to maintain and update the site.
Following our initial mission, our teams at Mazarine Paris and Mazarine Asia Pacific joined forces to imagine and develop a new strategy, specific to the Chinese market, with the goal of making Opéra National de Paris known around the world.
Three weeks before the ballet was scheduled to make tour stops at the Singapore and Shanghai Opera houses, we launched a digital campaign on Wechat and Weibo, pitching Palais Garnier as one of the top five tourist destinations for the Chinese public.
YSL Beauty - MYSLF Fragrance
Launch party for YSL Beauty's new MYSLF fragrance in Paris, by La Mode en Images.
With offices in Europe, the United States, the Middle East and Asia, La Mode en Images designs and produces fashion shows, brand exhibits and large scale events for brands, who deliver custom-made and immersive events worldwide.
Collaboration with other areas of expertise within the Group enriches these moments with virtual experiences and NFT programs.