Parfums de Marly - Castley

To mark the launch of 'Castley', the new men’s fragrance by Parfums de Marly, Mazarine Image unveils a striking visual campaign inspired by the great French explorers of the 18th century.

At brands’ side are 50 talented consulting, creative and production advisors, who shape, magnify and provide meaning through image.

Passionate about brands’ boundaries, their heritage and their expertise, Mazarine Image works with Maisons in building lasting brand platforms, defining singular graphic territories, and creating print and digital content as if they were objets d’art.

Other projects

Parfums de Marly - Valaya Exclusif 

Mazarine Image created a 360° universe for the launch of Valaya Exclusif, capturing the essence of the fragrance while staying true to Valaya's world.

For the launch of Valaya Exclusif, Mazarine Image created a 360° universe where modernity meets heritage. A captivating film, key visuals, and a series of social media assets bring this vision to life, playing with sculptural lighting and delicate textures.

Bathed in the enchanting light of the Golden Hour, the heroine embodies a woman on the rise—both determined and sophisticated. The Palais Galliera, an iconic landmark of Parisian elegance, sets the stage for a visual narrative where power and grace blend seamlessly.

At brands’ side are 50 talented consulting, creative and production advisors, who shape, magnify and provide meaning through image.

Passionate about brands’ boundaries, their heritage and their expertise, Mazarine Image works with Maisons in building lasting brand platforms, defining singular graphic territories, and creating print and digital content as if they were objets d’art.

Parfums de Marly - Palatine 

Parfums de Marly partners with Mazarine Image to magnify violet through a bold campaign.

The new Parfums de Marly campaign, directed by Mazarine Image, unveils Palatine, a new fragrance inspired by Princess Élisabeth-Charlotte of Bavaria: a touch of impertinence for a modern, bold, and pop-spirited young woman.

Inspired by this vibrant 18th-century figure, the campaign creates a bridge between history and modernity, expressing the duality of this fragrance through an elegant bottle and a composition that enhances the violet petal. Staying true to the house’s codes while infusing a touch of creativity, it reinterprets classic values with a bold and timeless olfactory signature.

At brands’ side are 50 talented consulting, creative and production advisors, who shape, magnify and provide meaning through image.

Passionate about brands’ boundaries, their heritage and their expertise, Mazarine Image works with Maisons in building lasting brand platforms, defining singular graphic territories, and creating print and digital content as if they were objets d’art.