Rimowa x Porsche - Los Angeles

Mazarine New York designed and produced the launch event for the limited-edition RIMOWA x Porsche “Pepita” hand-carry case.

Set against the vibrant backdrop of Los Angeles, the evening captured the city’s dynamic spirit—a fitting setting for a collaboration defined by movement, style, and innovation.

The event honored both brands’ shared German heritage, celebrating a legacy rooted in timeless design and a forward-looking commitment to technical excellence.

Located in Manhattan, the New York-based team continues to push global luxury brands to new heights by creating effective brand campaign narratives, turn-key strategic actions, engaging, influential and culturally relevant events and brand activations.

RIMOWA - SEIT 1898 Exhibition - New York

A celebration of the 125-year-long history of the brand, highlighting the building foundations of RIMOWA.

RIMOWA invites you to the exhibition SEIT 1898, an experiential voyage through the German Maison's rich history marking its 125th anniversary. A moment of global brand statement, looking back in time and towards the future.

A careful selection of over 100 cases from RIMOWA’s archives guides visitors through this rapid evolution. Elements of the brand’s past are expressively reconstructed in evocative dioramas marking the materials, places, people, trends, and craft that defined its identity. SEIT 1898 shares generations of tools that were made by RIMOWA’s hands, but defined by the discerning travelers that reached for them for 125 years and counting. 

Located in Manhattan, the New York-based team continues to push global luxury brands to new heights by creating effective brand campaign narratives, turn-key strategic actions, engaging, influential and culturally relevant events and brand activations.

RIMOWA  - Seit 1898 Exhibition

To celebrate the brand's 125th anniversary, Mazarine New York has produced the RIMOWA SEIT 1998 exhibition, which will be on view in Tokyo, New York and Cologne.

The year 2023 marks the 125ᵉ anniversary of RIMOWA. To this occasion, the German Maison celebrates the event with the exhibition SEIT 1898 produced by Mazarine New York.

The SEIT 1898 exhibition explores the cultural and technological influences that have shaped the creation of iconic travel accessories. Visitors are transported through the evolution of travel since the creation of the Maison. With an opening scheduled for June 2023, the exhibition will make a stop in Tokyo and then New York, before returning to where it all began, in Cologne.

Located in Manhattan, the New York-based team continues to push global luxury brands to new heights by creating effective brand campaign narratives, turn-key strategic actions, engaging, influential and culturally relevant events and brand activations.