Ardian - Renaissance
Mazarine Image worked closely with Ardian to create a marketing strategy for the Renaissance project that would seduce and convince luxury brands to invest in this prestigious future location.
Luxury and modernity at the heart of a historic legacy.
Renaissance represents a place steeped in history, exceptional and rare, located on Rue François 1er at the heart of Paris’ Golden Triangle. We set out on a mission to construct the brand platform of the project and the location and create its signature. We also created a visual identity and a graphic universe. With these elements in hand, we designed a brochure, 3D renderings and a film to illustrate the project’s ambitions and generate buzz.
At brands’ side are 50 talented consulting, creative and production advisors, who shape, magnify and provide meaning through image.
Passionate about brands’ boundaries, their heritage and their expertise, Mazarine Image works with Maisons in building lasting brand platforms, defining singular graphic territories, and creating print and digital content as if they were objets d’art.
Ardian italy - Scrigno
Mazarine Image worked closely with SCC Vendôme and Ardian Italy to create a marketing strategy for the Scrigno project that would convince luxury houses to invest in this prestigious location.
A historic, exceptional and rare place, located in the heart of Milan.
The Scrigno project set out to inject new energy into the center of Milan. To create a cultural meeting point and a business hub that would generate new energy, new perspectives and a new commercial momentum. The project transforms the street, while also improving quality of life in the surrounding area. It creates a new destination for new business, new customers and new opportunities. The project also reinvents high-end shopping through a lively and authentic experience that is open and welcoming.
A meeting with the irresistible French actress Adèle Exarchopoulos, currently starring in the film Un métier sérieux and soon in the Netflix comedy Voleuses.
Also featured: an interview with Daniel Lee, the talented British designer recently appointed head of Burberry; Sevdaliza, a magnetic singer with a thousand metamorphoses; supermodel Malgosia Bela, the focus of a book featuring the most iconic images of her career; Paul Kircher, the new revelation of French cinema in the film Le Règne animal; a zoom on American artist Mike Kelley, exhibited at the Bourse de commerce this autumn; and fashion series by Jean-Baptiste Mondino, Matthias Vriens, Damien Krisl, Hördur Ingason, BJARNE x TAKATA, Yulia Gorbachenko and Julien Vallon.