CARTIER - BEAUTÉS DU MONDE
Mazarine Image designed the digital campaign for Cartier's new "Beautés du Monde" collection.
In this campaign ౼ composed of still life and worn visuals, featuring actress Golshifteh Farahani ౼ Cartier found inspiration in its surrounding environment and set out to sublimate nature itself.
Cartier unveiled its new collection, rooted in its vision and translated into drawings, lines, or geometric and abstract shapes. A sublime interplay between stones, natural elements and cultures inspires this new collection. As part of the launch, we worked with Maison Cartier from the creative conception to the production of all content, a digital film, as well as a press kit and invitation.
At brands’ side are 50 talented consulting, creative and production advisors, who shape, magnify and provide meaning through image.
Passionate about brands’ boundaries, their heritage and their expertise, Mazarine Image works with Maisons in building lasting brand platforms, defining singular graphic territories, and creating print and digital content as if they were objets d’art.
BOUCHERON
Mazarine Asia Pacific launched the year-end campaign for Boucheron, handling content creation and social communication.
In 2019, Mazarine created a series of visuals for Boucheron to capture the mood of the year-end celebration with celebrity Zhou Dongyu and his iconic Four product with a touch of playfulness, confidence and effortless style.
The production package includes a key visual, a video and four behind-the-scenes photos, which are fully used on digital channels in mainland China.
Based in Shanghai since 10 years, our teams work together with brands to grow and amplify their influence in China and the Asia-Pacific region.
Brands benefit from targeted campaigns and social strategies, content creation, as well as innovative digital and “smart retail” experiences.
ORVEDA
Mazarine Digital supports the Orveda skincare brand in the redesign of its digital platform : orveda.com.
In collaboration with Mazarine Digital, the Orveda brand offers an augmented digital platform that brings nature in its most sensory shape alongside science to provide a pure and technological brand experience.
Designed by Mazarine Digital, the platform features an aesthetic of simplicity and preciousness to ensure user comfort. Exclusive and personalized online privileges reinforce the level of luxury service offered to customers and meet their most specific needs. The new interface delivers unique, immersive and enriching experiences through informative and technical content around the brand's history and products.
Our 120 experts imagine immersive omni-channel digital experiences.
From strategic thinking, editorial needs and CRM to managing technical development and paid amplification, our teams create digital platforms, e-commerce sites and activations that build both emotion and performance.
At the core of this agency is a team dedicated to Creative Intelligence: an innovative, creative, and interactive solution that disrupts a brand’s relationship with its audiences.