Van Cleef & Arpels - Alhambra 

Mazarine Stories worked with Van Cleef & Arpels to design and produce campaigns for its Alhambra Spring & Winter collection.

Alhambra, celebrating luck since 1968.

The famed jeweler challenged artists Bocus & Geoffrey to create a new Alhambra campaign that would immerse its audience in a surreal universe while also remaining true to the house's codes. We stepped in to create a film, two key visuals and a social media campaign, which celebrated the House of Van Cleef & Arpels’ emblem and enriched the communication strategy.

Our 50 experts build and roll out communications strategies for brands that resonate with their target audiences.

From brand platforms to new narratives, Mazarine Stories works together with brands, helping with conversations and integrated campaigns. From the creative concept to in-house production, our 360° approach touches on online, offline, influence, retail, and street marketing mechanics. At the core of this team is a unit dedicated to social media. They monitor trends and imagine paths of engagement: editorial strategy, content factory, community management, social listening, tailored influence and amplification.

Van Cleef & Arpels - Ramadan

Mazarine Stories shares a message of harmony during Ramadan alongside artist Alexandre Benjamin Navet.

The artistic exhibitions of Van Cleef & Arpels bring a spark of joy to the season of Ramadan.

Van Cleef & Arpels has a longstanding relationship with artists from around the world and consistently expresses its commitment to creation, sharing and education. On the occasion of Ramadan, they collaborated with Alexandre Benjamin Navet, winner of the Grand Prix Design Parade Toulon Van Cleef & Arpels 2017.

Coperni - fw24 women

Fall-Winter 2024 Ready-to-Wear Fashion Show in Paris by La Mode en Images. 

With offices in Europe, the United States, the Middle East and Asia, La Mode en Images designs and produces fashion shows, brand exhibits and large scale events for brands, who deliver custom-made and immersive events worldwide.

Collaboration with other areas of expertise within the Group enriches these moments with virtual experiences and NFT programs.