Creating and producing exceptional events, memorable VIC experiences with our international offices in Paris, New York, Shanghai and Dubai. 
Special Events; Products Launches & Exclusive Dinners; Press Days & Showrooms

From retail activations to exclusive dinners and press events, the agency crafts memorable moments and images for the world's leading luxury brands. 

Discover our projects

Contact us

IMMERSIVE BRAND EXPERIENCES

Cartier, "Into the Wild" - Art Basel Miami
#
Saint Laurent, "Sex by Madonna" - Miami
#
Rimowa, "Seit 1898" - New York
Dom Perignon x Basquiat, "Tribute to Jean-Michel Basquiat" - New York
#
Adidas, "Equipment" - New Mexico
#
Fear of God x Adidas, "Athletics Launch Pop-Up" - Los Angeles
Cartier, "Into the Wild" - Art Basel Miami
#
Saint Laurent, "Sex by Madonna" - Miami
#
Rimowa, "Seit 1898" - New York
Dom Perignon x Basquiat, "Tribute to Jean-Michel Basquiat" - New York
#
Adidas, "Equipment" - New Mexico
#
Fear of God x Adidas, "Athletics Launch Pop-Up" - Los Angeles
Cartier, "Into the Wild" - Art Basel Miami
#
Saint Laurent, "Sex by Madonna" - Miami
#
Rimowa, "Seit 1898" - New York
Dom Perignon x Basquiat, "Tribute to Jean-Michel Basquiat" - New York
#
Adidas, "Equipment" - New Mexico
#
Fear of God x Adidas, "Athletics Launch Pop-Up" - Los Angeles

ACTIVATIONS & PRODUCT LAUNCHES

NikeSKIMS
Mercedes-Benz, "CLA World Premiere" - Rome
Prada Beauty, "Paradigme Launch Party" - New York
#
Tiffany & Co - Chengdu & Nanjing
Ralph Lauren Fragrances, "Ralph Club New York"
#
Valentino Beauty, Spike Square - New York
#
Amina Muaddi, Boutique Opening - Paris
Marc Jacobs, "The Tote Bag" - New York
#
Prada Beauty, "Paradoxe Virtual Lab Pop-Up" - New York
#
Amina Muaddi, Holiday Pop-Up - Paris
NikeSKIMS
Mercedes-Benz, "CLA World Premiere" - Rome
Prada Beauty, "Paradigme Launch Party" - New York
#
Tiffany & Co - Chengdu & Nanjing
Ralph Lauren Fragrances, "Ralph Club New York"
#
Valentino Beauty, Spike Square - New York
#
Amina Muaddi, Boutique Opening - Paris
Marc Jacobs, "The Tote Bag" - New York
#
Prada Beauty, "Paradoxe Virtual Lab Pop-Up" - New York
#
Amina Muaddi, Holiday Pop-Up - Paris
NikeSKIMS
Mercedes-Benz, "CLA World Premiere" - Rome
Prada Beauty, "Paradigme Launch Party" - New York
#
Tiffany & Co - Chengdu & Nanjing
Ralph Lauren Fragrances, "Ralph Club New York"
#
Valentino Beauty, Spike Square - New York
#
Amina Muaddi, Boutique Opening - Paris
Marc Jacobs, "The Tote Bag" - New York
#
Prada Beauty, "Paradoxe Virtual Lab Pop-Up" - New York
#
Amina Muaddi, Holiday Pop-Up - Paris

DINNERS & EXPERIENCES VIC 

#
Balenciaga, Gala Dinner - Bourse de Commerce - Pinault Collection
#
David Yurman - Paris
#
Louis Vuitton - Cruise 2026 Dinner - Château d'Estoublon
Cartier - Singapour
#
Audemars Piguet x 1017 ALYX 9SM, Dîner Exclusif - Tokyo
#
Balenciaga, Gala Dinner - Bourse de Commerce - Pinault Collection
#
David Yurman - Paris
#
Louis Vuitton - Cruise 2026 Dinner - Château d'Estoublon
Cartier - Singapour
#
Audemars Piguet x 1017 ALYX 9SM, Dîner Exclusif - Tokyo
#
Balenciaga, Gala Dinner - Bourse de Commerce - Pinault Collection
#
David Yurman - Paris
#
Louis Vuitton - Cruise 2026 Dinner - Château d'Estoublon
Cartier - Singapour
#
Audemars Piguet x 1017 ALYX 9SM, Dîner Exclusif - Tokyo

BRAND EXHIBITIONS

#
Rimowa, "Seit 1898" - New York
#
Louis Vuitton x Takashi Murakami, "Art Basel Booth" - Paris
#
Audemars Piguet Le Brassus, "Beyond Watchmaking" - Miami
#
Rimowa, "Seit 1898" - Tokyo
#
Rimowa, "Seit 1898" - New York
#
Louis Vuitton x Takashi Murakami, "Art Basel Booth" - Paris
#
Audemars Piguet Le Brassus, "Beyond Watchmaking" - Miami
#
Rimowa, "Seit 1898" - Tokyo
#
Rimowa, "Seit 1898" - New York
#
Louis Vuitton x Takashi Murakami, "Art Basel Booth" - Paris
#
Audemars Piguet Le Brassus, "Beyond Watchmaking" - Miami
#
Rimowa, "Seit 1898" - Tokyo

OFFICES IN PARIS, NEW YORK, SHANGHAI AND DUBAI

PARIS
NEW YORK
SHANGHAI

Contact
Us

Mazarine Experience Paris
newprojectevents@mazarine.com

Mazarine Experience New York 
newprojects@mazarine.us

Mazarine Experience Shanghai
newprojectasia@mazarine.com

Mazarine Experience Dubaï
newprojectmiddleeast@mazarine.com