The dreamlike, sensual journey is fashioned around the notion of intuitive interactivity.

Prada x Prada offers the user the opportunity to experience the virtual world of Prada perfumes, allowing them to explore 3D interconnected spaces that intermingle reality, abstraction and surrealism.

Collages, optical illusions, reflections, refractions, trompe l’œil, impressions of infinity and grandeur, create an endless kaleidoscope of intriguing and mysterious images.