For FW21 fashion¬†show, Mazarine accompanies Longchamp on the conception of¬†"Immersive Introduction Longchamp FW21"¬†platform, created with the Smart player‚ĄĘ by Mazarine Creative Intelligence. A platform that enables users, such as press, VIP and¬†influencers, to capture their favorite moments and¬†interact with brand exclusive content, before¬†the new collection launch to the¬†public.